Simulated data · an independent leadership prototype← davidwilliscreative.com

.david willis
Systems

Data, playbooks and AI

Data shows what's happening. Rules flag what needs a call. Playbooks set the standard response. AI and automation make the work faster and cheaper to deliver.

Step 1

Data

8 simulated sources cover finance, resourcing, people, production, media, AI usage and clients. Meeting notes and reports fill the gaps.

1 feed flagged stale

Step 2

Rules

Thresholds turn the data into decisions with an owner, a due date and an impact. Right now that's 14 open across 6 areas.

3 need a call now

Step 3

Playbooks

5 playbooks set the standard response, so the same problem gets the same fix on every account.

3 live · 69% average adoption

Step 4

AI & automation

AI earns its place by what it does for the work: more time for strategy, faster turnaround, more consistent quality and a lower cost of delivery. Not by how many tools are in use.

Simulated: 47% of assets AI-assisted · $462 per asset

What's simulated and what works

Nothing in this demo is connected to a live company system

Built with AI-assisted development, directed by my requirements and approach, to explore a leadership operating model. Business scenarios and AI-production metrics are simulated, while the prototype’s calculations and rule-based decision logic are functional. There are no production AI integrations or live enterprise connections.

Part of the appStatusHow it works here
Finance, resourcing, HR, production, media, AI usage and CRM feedsSimulatedSample data shaped like each real feed. No live integration.
Calendar on OverviewSimulatedA sample week. Not connected to a calendar.
Decision rules on OverviewWorkingRules run over the data on every page load and rank what needs a call.
Add data: transcripts, notes, reportsWorkingFiles are read and analyzed in the browser with rules. No AI service is called.
Google Docs, Sheets and Slides importDemo flowThe consent step and file content are mocked. A live version would use Google Drive access.
Ask AIDemo flowAnswers are built from the sample data with rules. No AI model is connected.
FY27 forecast planner and quote builderWorkingCalculators over the sample P&L and offer pricing.
1:1 notes and profile updatesWorkingSaved to a private database, visible only to an unlocked browser.